Building an UTM generator

An online UTM generator

I used to use an excel utm builer for adding UTM to links, but at one point I thought it might be fun to have a try and create an online tool to do it. So I decided to create a simple web page with some input fields:

  • Utm source: used to identify any source that brings traffic to your property
  • Utm medium: it specifies the name of the marketing channel
  • Utm campaign: this is the unique name of the campaign
  • Utm content: used to identify the context in the which the link is clicked
  • Utm term: useful to identify the keyword in paid search ads

You can find it here.

Any thoughts on what I wrote? Reply by email. I read everything.